You Are Your Biggest Business Project

I was once taught by a very clever man that I should work harder on myself than I do on my job. That man's name is E. James Rohn. Jim Rohn had another statement he backed himself up with: Never wish your job were easier; wish that you were better.

It hit me like a bolt of lightning! If I stopped wishing everything was handed to me on a silver platter, wishing that everything was easy, I might actually realize that life becomes easier when I get better. Hence, business lives by those exact same rules: The better I get at business, the easier it becomes.

I'll put it really bluntly: If you're stagnant and you've stopped growing, then your business will be exactly the same. When you keep on learning and therefore growing, so will your business. And the better you get at the game of business, the more money you'll make.

Time: Your Most Valuable Asset

If every business owner only knew the definition of the term opportunity cost. If you waste every dollar you've ever made, you can still make it back again. Yet if you waste even a minute of your life, you'll never get another shot at it. Most business owners I've met spend their day doing things that really won't bring them long-term wealth or long-term business success. They run their own shops, make their own products, and all in the name of saving wage costs. Now, I'll be the first to admit that a new business needs to save every dollar possible and to keep overheads to a minimum, but at some stage you've got to decide to grow.

Put simply, you've got to invest rather than spend yout time. As the owner of a business, you've got to be certain that every activity you undertake, every job you do, every minute of your working day is invested in doing something that only you can do. Always ask yourself this question: What will give me the best Return on Investment (ROI) for my time?

And remember, if it pays you back immediately with a few dollars an hour, then your business is probably losing money. I'd rather it paid me back with a few cents a day for the rest of my life. Work with the long-term in mind, not just the instant rewards. 4